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quirky baby boutique packaging

Tumbling Birds is a unique and quirky online baby boutique. They design and create unique handmade clothing, accessories and soft toys for babies and young children. Each item is handmade and all fabrics, patterns and colours vary slightly, making each item even more unique and special.

They have been trading for some time but wanted to improve their packaging and make the presentation of the clothing more in-keeping with the hand made brand.

We designed the packaging as a tray within a sleeve to give a nice ‘unpacking and sliding’ element to it while allowing the sleeve to have very strong branding. We also introduced branding to the tray but on a more subtle scale. The tray allows the client to package the product for maximum impact for the customer: whether using a soft packaging material inside or simply the unique clothes.

We used a matt finished board to enhance the hand-made items and retain the authentic looking bespoke feel of the products.

The client was very happy with the finished product:
“I have received my boxes, love the shape and layout looks very smart!”

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