May was the last time we updated our blog! Shocking! Still, we’ve been doing some great packaging, web, branding and marketing collateral to boost business for our clients. Check out our latest testimonial…
“We chose Matt from Halogen Creative to give our old dated websites a new ‘user-friendly’ and modernised look. The service provided from our initial consultation to our website completion date has been excellent, with regular communication throughout. Our emails and queries were answered quickly and Matt provided some great advice that helped us with our content for both websites. Matt has designed both websites that are suitable for both our our target markets, and always kept in mind what was best for SEO.”
Emma Elliott | Jacob & Tori
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Have you heard the saying ‘sell the sizzle not the sausage!’?
Even if you have, you probably haven’t given it much thought. What it means is people don’t buy products they buy benefits. It’s what the product DOES that consumers are interested in.
They buy the sizzle not the sausage.
If we have eyes we can see. And if we can see we can design. At least that would be true if we knew why a design was designed the way it was. Welcome to graphic design for beginners.
I never thought I’d see the day when Microsoft would out Apple, Apple. Not until now that is. With the launch of the new Microsoft Studio Surface, top north east design agencies will be looking at their Apple iMacs and Mac Pros and wondering Apple is doing to compete.